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FOR IMMEDIATE RELEASE

Women in Consulting Names 2008 Board of Directors

Innovative Bay Area-based organization marks 10th year of success supporting and growing a diverse community of top-notch consulting talent

San Mateo, CA – March 10, 2008 – Women in Consulting (WIC), a San Francisco Bay Area organization of seasoned professional consultants, today announced its 2008 Board of Directors, marking the nonprofit's tenth year of success as a dynamic and ever-growing consulting community. With the mission to create a community of consultants that work together to build strong businesses through networking and skills development, the all-volunteer Board includes some of the best minds in Bay Area consulting:

• President—Linda J. Popky steps up as president after serving as WIC's director of partnerships. Founder and president of L2M Associates, Inc., a strategic marketing firm that helps organizations improve their bottom line through smarter and more effective marketing investments, Linda's strong leadership skills and experience are well suited to lead WIC into the next decade of success. She is the author of Marketing Your Career: Positioning, Packaging and Promoting Yourself for Success, as well as a speaker, consultant, and faculty member in the Integrated Marketing Program at San Francisco State University's College of Extended Learning;
• Vice President—Jennifer Berkley builds on her past experience and contributions as WIC treasurer in her new role as WIC vice president. Founder and owner of The Insight Advantage, she helps businesses integrate customer insight to make key business decisions in the face of emerging customer needs;
• Treasurer—Melissa Stacey joins the WIC leadership team as WIC treasurer. Owner and founder of Feeling Organized, Melissa specializes in helping homes, offices, and small businesses create customized organization systems to fit their unique needs and styles. In her spare time, she volunteers at Ronald McDonald House and San Jose Museum of Art;
• Director of Marketing—Avery Horzewskicontinues in her second year as WIC director of marketing. She is the founder of AVE Consulting and works with companies of all sizes to develop compelling, persuasive, and effective marketing collateral and web content;
• Director, Strategic Audiences—Celeste Bishop also continues in her second year as WIC director of strategic audiences. She is founder and president of Bishop Market Resources, a marketing agency that assists companies, teams, and individuals with how to productively compete using classic and web-based marketing and sales strategies, planning, and tactics;
• Director of Membership—Deborah Plumley continues her role for a second year as well. Principal of The Plumley Group, Deborah helps technology enterprises and sole practitioners accelerate their growth and improve their business practices through investment in training, transfer of knowledge and best practices, and prototyping business processes;
• Secretary—Jan Richardscontinues for a second year as WIC Secretary. A national Baldrige Award examiner for five years, she heads up J.G. Richards Consulting, helping companies clarify their vision, goals, and priorities; create strategic and action plans; and implement effective process management to yield greater profits by reducing costs and increasing revenues and the ease of doing business;
• Director of Partnerships—Sherry Prescott–Willis transitions from her 2007 role as WIC vice president to director of partnerships. A former principal of Prescott Marketing and founder of Market This Strategy, she has over 17 years of marketing experience in both consumer and high technology products, helping early and mid-stage companies develop effective product marketing and strategic marketing initiatives that drive revenue and impact customers.

WIC adds two new Board seats in 2008:

• Director of Programs—Tresa Eyres joins the Board in the newly created director of programs role. As founder and creative force behind Eyres Consulting, she designs, develops, and implements results-based corporate training programs to improve clients' productivity and profitability. Her broad range of experience-from trade associations to finance to high-tech-is the foundation of her ability to help teams and individuals get the right results.
• Past President—Karilee Wirthlin continues to support the WIC board in the newly created past president role. Her company, KL Consulting, is a leading website strategy firm that works with executives at leading Silicon Valley companies, such as Borland, BEA Systems, Business Objects, Hyperion, and NVIDIA, to shape and implement with web visions.

“Looking back at our first 10 years, we’ve achieved tremendous success and growth, both in terms of WIC’s membership and in the growth of our members’ businesses,” commented Linda. “We’re committed to extending our support and responding to the needs of our members and the business community by offering ways for high–quality consultants to grow and expand their businesses throughout the entire consulting life cycle. This is evident in the growing number of satellite groups in the South Bay, San Francisco, East Bay, and on the Peninsula; the ever–increasing membership in the WIC Leaders Network; and the development of new programs, such as the WIC teleseminar series.”

About WIC
Women in Consulting is a dynamic organization of over 500 members and affiliates who are seasoned professional consultants in more than 30 specialties, ranging from engineering to financial advising and marketing. The WIC mission is to create a community of consultants that work together to build strong businesses through networking and skills development. Celebrating the organization's 10th anniversary in 2008, WIC was established as a nonprofit, collaborative community to foster successful consulting practices for its members. For more information, visit www.womeninconsulting.org.